About Me

I am Tom Pradella.

During the majority of my life I have immersed myself into creative processes, both privately and for clients. It began with music, then shifted towards photography and 3D animation until I ended up in video production. After a couple of years of self studying and working for various clients, I had the opportunity to build, and later lead the video branch of the Berlin startup EYEFOX, where I learned to walk on the small path between creativity and the rigid world of the medical field.

After three years in the company I decided to move to the US for a year, followed by studying product design at NABA in Milan. There I immersed myself into the world of Italian design and acquired a foundation of what design really is.